Public Relations Training

EBS list of Public Relations training courses scheduled for 14 days each in 2025. Each course starts on a Monday, with specific start and end dates.
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  1. Strategic Public Relations Management
  • Start Date:Monday, January 6, 2025
  • End Date:Sunday, January 19, 2025
  • Objectives:
    1. Understand the fundamentals of PR strategy development.
    2. Learn to identify and engage target audiences effectively.
    3. Design and execute successful PR campaigns.
    4. Master tools for monitoring PR efforts.
    5. Build long-term media and stakeholder relationships.
  • Target Audience:PR Managers, Communication Specialists, Marketing Executives.
  1. Crisis Communication and Reputation Management
  • Start Date:Monday, February 3, 2025
  • End Date:Sunday, February 16, 2025
  • Objectives:
    1. Identify and prepare for potential organizational crises.
    2. Build effective crisis management strategies.
    3. Handle media relations during crises.
    4. Manage reputation recovery post-crisis.
    5. Analyze past crisis management case studies for improvement.
  • Target Audience:Corporate Leaders, PR Officers, Crisis Communication Specialists.
  1. Public Speaking and Executive Presence
  • Start Date:Monday, March 3, 2025
  • End Date:Sunday, March 16, 2025
  • Objectives:
    1. Develop impactful public speaking techniques.
    2. Cultivate confidence and a commanding presence.
    3. Structure presentations for clarity and engagement.
    4. Use non-verbal communication effectively.
    5. Practice handling challenging audience questions.
  • Target Audience:Executives, Team Leaders, Trainers.
  1. Media Relations Mastery
  • Start Date:Monday, April 7, 2025
  • End Date:Sunday, April 20, 2025
  • Objectives:
    1. Build strong connections with media representatives.
    2. Create attention-grabbing press materials.
    3. Conduct successful press briefings and interviews.
    4. Understand journalists’ needs for collaborative results.
    5. Evaluate press coverage and public reactions.
  • Target Audience:Media Spokespersons, Corporate Communicators, PR Managers.
  1. Digital PR and Social Media Engagement
  • Start Date:Monday, May 5, 2025
  • End Date:Sunday, May 18, 2025
  • Objectives:
    1. Master PR tools for digital platforms.
    2. Create engaging content for social media audiences.
    3. Manage and protect brand reputation online.
    4. Use analytics for campaign performance insights.
    5. Enhance PR strategies with influencer partnerships.
  • Target Audience:Social Media Managers, PR Teams, Content Creators.
  1. Advanced Writing for PR Professionals
  • Start Date:Monday, June 2, 2025
  • End Date:Sunday, June 15, 2025
  • Objectives:
    1. Develop effective press releases and pitches.
    2. Write compelling stories that align with corporate values.
    3. Structure impactful blog posts and online articles.
    4. Use persuasive writing techniques for PR success.
    5. Adapt writing styles for different platforms and audiences.
  • Target Audience:Content Writers, PR Practitioners, Marketing Teams.
  1. Building a Winning Brand and Corporate Image
  • Start Date:Monday, July 7, 2025
  • End Date:Sunday, July 20, 2025
  • Objectives:
    1. Develop a strong, recognizable brand identity.
    2. Align brand image with organizational goals.
    3. Create messaging that resonates with stakeholders.
    4. Measure brand performance through reputation indices.
    5. Revitalize and rebrand to address changing markets.
  • Target Audience:Brand Managers, Marketing Executives, PR Teams.
  1. Stakeholder Communication and Relationship Building
  • Start Date:Monday, August 4, 2025
  • End Date:Sunday, August 17, 2025
  • Objectives:
    1. Understand stakeholder roles and expectations.
    2. Build and nurture long-term relationships.
    3. Handle stakeholder conflicts with effective communication.
    4. Ensure transparency in organizational updates.
    5. Assess stakeholder satisfaction through qualitative methods.
  • Target Audience:Corporate Strategists, Government Relations Officers, Nonprofit Leaders.
  1. Internal Communication Strategies
  • Start Date:Monday, September 1, 2025
  • End Date:Sunday, September 14, 2025
  • Objectives:
    1. Design a robust internal communication framework.
    2. Enhance employee engagement through open communication.
    3. Communicate corporate changes effectively.
    4. Resolve employee issues through two-way feedback.
    5. Leverage internal communication to build company culture.
  • Target Audience:HR Managers, Internal Communication Officers, CEOs.
  1. Communication Ethics and Professionalism in PR
  • Start Date:Monday, October 6, 2025
  • End Date:Sunday, October 19, 2025
  • Objectives:
    1. Learn ethical practices in public communication.
    2. Recognize and navigate moral dilemmas in PR.
    3. Protect organizational credibility with transparent practices.
    4. Understand legal implications in communication.
    5. Build a framework for ethical decision-making in PR campaigns.

Target Audience: Communication Consultants, Corporate Advisors, PR Teams.

  1. Crisis Preparedness and Disaster PR Management
  • Start Date:Monday, November 3, 2025
  • End Date:Sunday, November 16, 2025
  • Objectives:
    1. Identify potential crisis scenarios and evaluate risks.
    2. Develop disaster communication plans.
    3. Coordinate effectively with emergency response teams.
    4. Use clear messaging to communicate during emergencies.
    5. Rebuild trust and transparency after crises.
  • Target Audience:Crisis Managers, PR Professionals, Safety Officers.
  1. PR Measurement and Analytics
  • Start Date:Monday, November 24, 2025
  • End Date:Sunday, December 7, 2025
  • Objectives:
    1. Understand key PR performance indicators (KPIs).
    2. Use tools to collect and analyze PR data effectively.
    3. Interpret media monitoring insights.
    4. Report PR success to stakeholders.
    5. Improve PR strategies based on analytics.
  • Target Audience:PR Analysts, Corporate Strategists, Campaign Managers.
  1. Storytelling in Public Relations
  • Start Date:Monday, December 15, 2025
  • End Date:Sunday, December 28, 2025
  • Objectives:
    1. Learn how to craft compelling brand stories.
    2. Use storytelling to humanize brands and initiatives.
    3. Leverage emotional appeals in communication.
    4. Incorporate visuals and multimedia to enhance narratives.
    5. Measure the impact of storytelling on audience engagement.
  • Target Audience:Content Creators, Marketing Teams, PR Practitioners.
  1. Event Planning and Management in PR
  • Start Date:Monday, January 20, 2025
  • End Date:Sunday, February 2, 2025
  • Objectives:
    1. Learn event conceptualization and planning.
    2. Develop effective event branding strategies.
    3. Coordinate media and stakeholder engagement for events.
    4. Manage on-ground event logistics efficiently.
    5. Measure post-event impact and feedback.
  • Target Audience:Event Planners, PR Executives, Corporate Organizers.
  1. Public Image and Celebrity PR Management
  • Start Date:Monday, March 24, 2025
  • End Date:Sunday, April 6, 2025
  • Objectives:
    1. Manage public image for high-profile personalities.
    2. Navigate controversies and public scrutiny.
    3. Strategize media appearances for maximum impact.
    4. Build a trusted network of influencers and partners.
    5. Ensure alignment between personal branding and public expectations.
  • Target Audience:Celebrity Managers, Media Representatives, PR Experts.
  1. Corporate Social Responsibility (CSR) and PR
  • Start Date:Monday, May 26, 2025
  • End Date:Sunday, June 8, 2025
  • Objectives:
    1. Integrate CSR into PR strategies.
    2. Communicate social responsibility initiatives effectively.
    3. Build community trust through CSR projects.
    4. Leverage CSR for organizational reputation.
    5. Monitor the impact of CSR activities on target audiences.
  • Target Audience:CSR Managers, Nonprofit Leaders, Corporate PR Teams.
  1. Leadership Communication in PR
  • Start Date:Monday, July 14, 2025
  • End Date:Sunday, July 27, 2025
  • Objectives:
    1. Develop authentic communication as a leader.
    2. Inspire teams through clear and impactful messaging.
    3. Handle sensitive communication with stakeholders.
    4. Build trust with employees and external audiences.
    5. Influence public perception through leadership branding.
  • Target Audience:C-Suite Executives, Team Leaders, Communication Managers.
  1. Multicultural and Global PR Strategies
  • Start Date:Monday, August 25, 2025
  • End Date:Sunday, September 7, 2025
  • Objectives:
    1. Understand cultural nuances in PR practices.
    2. Tailor messages to diverse global audiences.
    3. Address communication barriers effectively.
    4. Build international partnerships through PR.
    5. Measure the success of global campaigns.
  • Target Audience:Global PR Teams, Multinational Corporations, Diplomats.
  1. Effective Communication for NGOs and Nonprofits
  • Start Date:Monday, October 13, 2025
  • End Date:Sunday, October 26, 2025
  • Objectives:
    1. Develop communication strategies for nonprofit campaigns.
    2. Engage donors and supporters effectively.
    3. Promote organizational achievements and impacts.
    4. Address challenges in nonprofit communication.
    5. Ensure transparency in mission-related updates.
  • Target Audience:NGO Leaders, Fundraisers, PR Practitioners.
  1. Visual Communication and PR Design
  • Start Date:Monday, December 1, 2025
  • End Date:Sunday, December 14, 2025
  • Objectives:
    1. Design impactful visual content for campaigns.
    2. Incorporate graphics and infographics in storytelling.
    3. Leverage visual content for social media engagement.
    4. Build an aesthetic brand presence across platforms.
    5. Analyze the effectiveness of visual strategies.
  • Target Audience:Graphic Designers, Social Media Teams, PR Specialists.

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